Omnichannel manager/Digital marketing associate, Pharma, Konsultuppdrag
For one of our clients, a global pharmaceutical company, we are now looking for a Omnichannel manager/digital marketing associate for a long term consultancy assignment.
Accountabilities
Contributes to execution of the omnichannel/digital customer engagement strategy and the digital transformation in Sweden
Optimize customer engagement in Social Media and other channels, in x-functional collaboration
Support brands to drive projects when omnichannel expertise is required
As part of the digital team, operate in the Service Center model with digital team & x-functional colleagues
Responsibilities
•Contribute to and support the affiliate in executing projects aligned with the customer 360 strategy by end-to-end project management
•Collaborate with internal teams to advise on, design, develop and/or implement digital projects
•Social media and search ads for brands:
•advise, plan, facilitate and execute SoMe-campaigns in collaboration with brands. Act as an interface between SoMe agencies and brand leads.
•analyze campaign outcomes and suggest improvements
•Seek opportunities for general improvement and suggest new projects
•Coordinates and supports digital content execution and evaluation
•Facilitate best practice and information sharing across the business units (including Commercial and Medical) and across countries in relevant forums
•As part of the editorial team: Prepare and generate content for corp comms and local corporate website
Qualifications
The knowledge and skills necessary to perform the duties of this position are typically acquired through the following combination of education, experience and knowledge, or the equivalent.
Minimum Requirements
•Academic education in communication, marketing, digital media, or other related disciplines – or proven 3-7 years work experience from similar position
•Hands on experience from designing and running social media campaigns in common channels
•Experienced in search engine optimization, Google Analytics, Google Ads, Business Manager Meta
•Basic knowledge on publishing platforms, content management systems, marketing tools
•Experience in digital content development for digital channels
•Fluency in English and Swedish
Preferred Requirements
•Experience from a pharmaceutical/life science company OR industries similar to these
•Experience in Adobe Suite
•Design and editing skills, preferably experienced from tools like Photoshop, and video tools like PremierePro and Storykit.
•Experience from working remotely with a marketing service center
•Experienced and fluent with applications from Office 365
•Comfortable working within larger international businesses
Competencies
•Project management skills and mind-set; Displays strong organizational- and time management skills; multi-tasks effectively; delivers on commitments in a timely manner
•Strong attention to detail, yet having a high level of creativity
•Communication savvy; Communication and team management skills
•Self-starter and driven; Takes initiative and acts pro-activel and enthusiastically
•Analytical and to some extent a critical mindset; ability to set the right expectations on internal and external stakeholders
•Understanding both marketing and communication and what makes good business sense.
•Experience of digital marketing and customer journey creation:
•Understand target audiences, develop plans, and utilize the latest digital marketing tools and techniques to optimize campaign performance
•Understand complexities of online channels, algorithms, and online behavior, allowing businesses to reach their target audiences more efficiently.
•Examines and understands issues from multiple perspectives or points of view, readily sees inter-relationships and cause and effect relationships; takes a systematic approach to successfully resolving all issues
•Communicates effectively at all levels both internally and externally, and (inter-)nationally
•Serves as a role model and resource to others in promoting open, honest and cooperative relationships throughout the organization
•Positive mindset and with the ambition to have fun at work
Please contact us or submit your application at your earliest convenience. The position might be filled ahead of last prosting date.
We are looking forward to your application!
